Vivo, one of the world's leading smartphone manufacturers, partnered with us for the full-scale influencer launch campaign of the vivo V70 FE in Egypt

For the launch of the vivo V70 FE, our goal was to build authentic, widespread buzz across the Egyptian market by tapping into the country's most influential content creators. From concept development to final delivery, our team managed every stage of the campaign. After intensive market research, we secured a curated lineup of Egypt's top content creators, selected for their strong connections to their audiences, reach, credibility, and alignment with vivo's brand image. We worked closely with each creator, developing storyboards and content concepts that balanced vivo's brand messaging with authentic storytelling, while staying true to each creator's unique voice and style and highlighting the V70 FE's key features. The entire production process was handled by our team, including shooting, directing, and editing each piece of content to meet both creative and brand standards. Once content was finalized, we coordinated the full rollout across the creators' platforms, timing each post strategically to build sustained momentum around the #vivoV70FE conversation. The campaign generated strong engagement across Egypt's social media landscape, successfully strengthening vivo's presence in the Egyptian market, and positioning the vivo V70 FE as a must have device and reinforcing vivo's reputation as a brand that understands its audience.